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Convincing Sceptics Of the Efficacy Of Complementary Medicine

'You don't really believe these bizarre mine puts them in touch with the fact
techniques work, do you?' This or other that they are not as convinced as they
similar often less polite comments are think they are that the therapy does not
common responses when we try to convince work. If they were really as certain as
our more sceptical and scientific friends they claim then they would be happy to do
and acquaintances about the power and this because they would know that I
efficacy of our favourite alternative and couldn't possibly make them ill.Many
complementary therapies. Many of us are doctors only ever meet our failures. I
left floundering in the face of the once met a doctor who claimed that
superiority of their total conviction in osteopathy was dangerous on the grounds
their rightness. Over the years I have that his patients who had been to see one
developed several different approaches to had come back to him in more pain. I
the sceptic. I do not use all these pointed out to him that if the
approaches at the same time, but try to osteopathic treatment had been successful
assess which approach will work. If one then his patients would not have come
tactic doesn't work, then I try another back to him. Similarly, complementary
approach. My success is not 100% but I therapists only tend to see the disasters
have managed to convince many sceptics of allopathic medicine. Many of my
and hostile scientists to take a second clients complain to me of their doctors'
look at these ideas and therapies. Some insensitivity and ignorance. I always
of these original sceptics have become my remind myself that there are many people
greatest supporters and have, in turn, who are satisfied with conventional
managed to convince many other people to medicine and the treatment they receive:
consider these therapies.Sceptics often they are so satisfied that they do not
see the success as being purely come to see me.Even if sceptics admit
attributable to a placebo effect. It is that people are genuinely getting well
argued that because people believe that they will often dismiss the therapies
it will work it does. In fact many of the because we cannot adequately explain how
people who come to me say they find it it works. I offer the following story to
very hard to believe that it will work. these people. Many years ago when one of
Some clients ask incredulously: 'Can this my sons was small we were travelling to
really work?' or 'Is that it?' Other my parents' house to celebrate their
clients have told me that they have Golden Wedding Anniversary. My son had
walked out after the first visit been entranced by our preparations: the
convinced they have just wasted their golden presents being wrapped in golden
time and their money, only to find that paper. On the journey we stopped at a
they do get better, that their symptoms motorway service station and he picked up
do diminish and that they feel happier a packet of Durex Gold condoms. 'What are
and healthier than they have for a long these?' he asked curiously (obviously
time. It's not a very good placebo if so wanting to know whether this would be a
many people are so unimpressed by it! good additional present for Grandma and
Small babies and children respond to Granddad). 'Condoms,' I replied. 'What
kinesiology and other therapies very are they for?' was the inevitable next
well. A 6-week old baby was brought to question. 'They are things that men put
see me because she was failing to thrive. on their willies to stop ladies having
She was sick every time she was fed and babies,' I told him. He gave me a very
was losing weight much to the concern of hard look to make certain that I really
her parents and the medical profession. meant this bizarre statement and then he
The mother had tried various baby milk shook his head and said: 'Strange, very
formulas (including soya-based ones) to strange.'Of course, to him the idea that
no avail. I found that the baby was men wearing something could stop women
allergic to the tap water that her mother having babies was bizarre, because he
used to make up the formulas. We changed lacked a vital piece of information that
the tap water source and used some made sense of this statement. The
homeopathic treatment and the baby situation with many complementary
responded immediately. This can hardly therapies is bizarre precisely because we
be attributed to a placebo effect, lack information that would make sense of
particularly as the baby slept through it. It is the job of the scientific
the whole procedure, only waking as she community to provide this information.
was leaving my office. Even if it were a Their model cannot explain the undoubted
placebo, I have a placebo that works in success of much alternative medicine. It
many instances where conventional is not sufficient (or scientific) to call
medicine has failed.The most direct way the therapies bizarre and unscientific.
to convince a sceptic is, of course, to It is necessary to find a model that
improve his/her health using these makes sense of these therapies. The
techniques. Some years a man came to see inadequacy is on the part of the
me about the severe arthritis he had in scientific community that cannot explain
his knees. Although he was only in his kinesiology and many other successful and
30's and an ambitious man he was only increasingly popular therapies. It is not
able to work part-time because he was in on the part of therapists who are busy
such pain. During the initial helping people to get better and heal
conversation he told me that I would not themselves.Many of the sceptics are
be able to help him. I was surprised at implicitly arguing that medicine is
this and asked him why he had come to see scientific, rigorously assessed (with
me. He told me that both his wife and his double blind trials etc.), but this is
neighbour were clients of mine. Whenever far from the truth. For example, saliva
he complained about the pain in his knees swabs were taken from 12,000 children
they would 'nag' him to come and see me. whose GP's had diagnosed that they had
He had decided he would come to see me measles. 97.5% of these children were
simply to stop them nagging. I did not found not to be suffering from measles
spend a long time explaining or (Daily Telegraph January 8th 1997). We
justifying the strange therapy but got are not talking about doctors
his agreement that he would do everything misdiagnosing some obscure disease, but a
I asked him to do. He came back for the common disease that is much discussed.
second session and told me that his knees Many drugs have been found to be
were much worse. 'You're the only person ineffective or, even worse, to involve
that's ever managed to do anything,' he serious side effects. Pethidine, for
said. This was a rather surprising but instance, given to huge numbers of women
encouraging comment. By the time he came to reduce pain in labour has been found
for his third session his knees had to be ineffective (What the Doctors Don't
improved dramatically and he had taken a Tell You March 1997). A doctor
new full-time job that involved him in specialising in anaesthetic and pain
driving thousands of miles each month in relief told me that many of the
a non-automatic car. He was delighted and operations used for intractable pain had
subsequently recommended many other never been fully tested and in his
people to come and see me.A man with opinion many of these were useless
macular degeneration of the eyes said at procedures submitting people to more
the end of his final appointment, 'I distress and pain. Many drugs have had to
don't mean to be rude. What you do is a be withdrawn after devastating side
joke, but I have no other explanation for effects have been found. In many ways
why my eyesight is getting better.'In the doctors and 'scientific' people are
past I often offered to show sceptics how asking standards from complementary
powerful health kinesiology was. Some therapy that medicine and science do not
refused to let me do anything, but others achieve.A frequent comment from my
agreed to have a short session. When clients is that though the therapy (in my
their symptom improved or disappeared case health kinesiology) seems bizarre, I
after the treatment they would often say seem very sane and down-to-earth. They
'But it would probably have gone anyway' feel that they can trust me and that I am
or 'I don't feel any different'. acting with honesty and integrity. More
Eventually I got frustrated with this than conventional doctors we need to
sort of response so I decided to offer to prove that we are intelligent, honest,
make the sceptic worse rather than knowledgeable and skilful.Based on an
better. 'I will put your body so out of article first published in 'Positive
balance that you will get sickness and Health' in March 1998Jane Thurnell-Read
diarrhoea' I now volunteer innocently. I is a writer and researcher on health,
am sure skilled homeopaths, herbalists, stress, alternative medicine, and
masseuses and reflexologists could do happiness. Visit her web site for tips
this too. I have not yet found anyone who and information on how to live a happier,
is willing to let me try to do this, in healthier life no matter how busy you
spite of the fact that they believe that are.
the therapy is nonsense! This offer of




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